Project Management Documentation / Vision, mission, and values statements
These three statements are the most fundamental elements of strategic planning for a business or organization. They should capture the very essence of the organization and summarize its high-level goals. All three are powerful statements and should not be taken lightly, as they will guide every strategic and project management decision in the future.
Definitions:
Mission statement - the fundamental purpose of an organization, succinctly describing why it exists and what it does. For example, a charity’s mission might be “to provide job training for the homeless and unemployed”.
Vision statement – a long-term view which describes the desired future state of an organization in terms of its fundamental objective and/or strategic direction. For example, a charity’s vision might be "a world without poverty".
Values statement – a summary of beliefs that are shared among the stakeholders of an organization, these values drive an organization's culture and provide a framework in which decisions are made. For example, a charity’s value statement might be "a hand-up, not a hand-out, to promote self-sufficiency and self-confidence".
BioEdge Consulting has written numerous strategic statements such as these and knows how tricky they can be to get just right. Since these simple sentences set the tone for the entire organization, their preparation should include brainstorming and stakeholder collaboration. We can guide you through this process and help you identify the elements critical for your particular organization.